A favorite site of mine when looking for new fashion ideas is Grechen’s Closet, and recently she’s posted about “eco-chic” with a lot of examples of green boutiques and sustainable lines from indie and mainstream designers. Organic living may have been made most visible recently by Anya Hidmarch and the infamous “I’m Not A Plastic Bag” bag, but true sustainable style requires more than a tote you should be using for groceries but more likely than not are flashing around as your day bag.

Sustainable clothes from Edun, one of the best known eco-chic brands due to Ali Hewson’s association with Bono.

A recent survey from American Express showed that a full third of us have become “conscience consumers”, and the social and environmental hazards in the fashion trade are numerous. From sweatshop labor to environmental pollution via washes and dyes, not to mention the fast-fashion disposable-apparel trend, it can be difficult to find clothes that look good but that you can ethically feel good about as well. So for now, leave the disposable clothes at Forever 21, and check out Grechen’s list of indie green boutiques and designers.

EAST RUTHERFORD, N.J. (AP) - Big Upset. Big Super Bowl ring. The New York Giants unveiled the design of their Super Bowl championship ring on Tuesday, a white gold sparkler that will feature about 1.5 carats in diamonds. The new ring will even make seven-time Pro Bowl defensive end Michael Strahan happy. Shortly after New York won the championship with a 17-14 win over the previously undefeated New England Patriots, Strahan said he wanted a ‘10-table ring.’ Loosely defined: He wanted a ring that could be seen 10 tables away in a restaurant.

But how big is too big when you have a big win? 1.5 carats turned out to be a nice compromise. The ring features three diamond-studded trophies for the Giants’ Super Bowl XXI, XXV and XLII victories, a NY logo in diamonds, and channel-set diamonds on each side. No photos yet; the rings will be presented to the Giants later in the spring.

If your idea of roughing it is flying commercial carrier or staying in a hotel with less than four stars — or if you’re a devout fan of access to indoor plumbing — the “Not Camping” luggage tag from ModCloth is for you.

A few of us at YupJay are ad-men (err, ad-women, to be more precise) at heart, and thought you might appreciate this:

A photo of the LV Flagship store in Korea that was referenced in “Deluxe: How Luxury Lost its Luster”.